July 2009
8 posts
1 tag
United Breaks Guitars: Striking bad at bad...
Listen! Direct download Running time: 4:32 So just how do you share your bad airline customer-service story with the world? Well, by making a YouTube video about it, of course! And Canadian musician Dave Caroll has done just that, making good on a goal to generate “one million hits [for the video]” in under a week (the video has more than 2.6 million views as of the...
Jul 14th
1 tag
Advantages of FriendFeed
Listen! Direct download Running time: 4:32 The weekly hastag-based #CmtyChat that Sonny Gill (@SonnyGill) and I have been running on Twitter may be moving to FriendFeed (Here’s our new CmtyChat Room on FriendFeed). I explain why. Other sites mentioned in the show: * FIR FriendFeed Room * DailyBoo FriendFeed Room
Jul 11th
1 tag
Facebook is disrupting our traditional...
Listen! Direct download Running time: 4:02 Facebook and other social media/social networking sites are causing the walls between our traditional conversation groups to crumble … some thoughts ahead of my upcoming presentation at Social Media Breakfast San Antonio.
Jul 9th
1 tag
Creating ID3 tags for iPhone users
Listen! Direct download Running time: 4:01 Why you want ID3 tags for your podcast, and specifically for iPhone users. In the short screencast below (created using the LifeCasting app on the iPhone), I demonstrate how podcasts appear on the iPhone 1) with and without album art 2) with and without show notes. iTunes Lyrics tab essential for ID3 tags for iPhone As I note in...
Jul 8th
1 tag
Making the case for Bing
Listen! Direct download Running time: 3:55 Kyle Flaherty | @KyleFlaherty, director of marketing at Austin-based BreakingPoint Systems, guest hosts The Daily Boo and explains why he’s bullish on Bing. Here are four features of Bing that impress Kyle: * Rollover previews * Positioning of related searches * Filtering for images and video, including on-page streaming * Range of...
Jul 6th
1 tag
Independence Day moments on Flickr
Listen! Direct download Running time: 2:41 One great way to get a pulse of a day’s events? Searching through photos on Flickr. The image below carries a popular tag on Flickr today: Independence Day. Other Flickr sections mentioned on today’s podcast: * Popular Tags * Advanced Search Flickr photo: foxxyz Your comments, as always, are welcome. Also, check out our...
Jul 5th
1 tag
How do we fight Twitter hashtag spam?
Listen! Direct download Running time: 3:25 Once any marketing channel grows in popularity, spammers do their best to pollute it. Twitter is no exception. The biggest problem I see? Hashtag spam. Mentioned in this podcast: ReadWriteWeb: Twitter needs a spam filter? No, we need a market filter Your comments, as always, are welcome. Also, check out our Daily Boo FriendFeed room.
Jul 4th
2 tags
Content aggregation from brands: Is it useful?
Listen! Direct download Running time: 4:34 Jeremiah Owyang expects more brands to aggregate conversations from the social web on their corporate websites. But is aggregation in and of itself even helpful? In this podcast, I argue that brands will need a community manager to curate the aggregated content and provide context for website visitors. Your comments, as always, are...
Jul 3rd
June 2009
31 posts
How to talk to newcomers about social media
Listen! Direct download Running time: 4:32 A conversation with Tim Walker after the Waco, TX Social Media Breakfast 7 on Tuesday, June 30, 2009. Tim presented on how to talk to and educate newcomers about social media. To keep up with Tim online, check out his Hoover’s Business Insight Zone blog and follow him on Twitter at @TWalk. Video archive of Tim Walker’s presentation...
Jun 30th
1 tag
Test driving Facebook Live Stream Box
Listen! Direct download Running time: 3:12 Facebook Live Stream Box was released to publishers and developers last week. And tomorrow morning at Waco’s Social Media Breakfast 7, I’m giving it a test drive.
Jun 30th
The 'phenomenon' of Social
Listen! Direct download Running time: 5:01 Aaron Strout, CMO at Powered, guest hosts today’s Daily Boo. In this episode, he explains why Social is “a new phenomenon that’s here to stay” and why it’s much more than a set of tools. To keep up with Aaron online, visit his Citizen Marketer 2.1 blog and follow him on Twitter at @AaronStrout.
Jun 29th
Jun 28th
1 tag
Why blogging isn't passe
Listen! Direct download Running time: 4:52 Is blogging out of style? No way, I say! Links to posts mentioned in the podcast: * Mitch Joel: This conversation is a blip * Steve Rubel: So long, blogging; hello, lifestreaming! * Jay Ehret interviews me: Podcast: Wasting time on social media Coming tomorrow: a guest-hosted episode of the Daily Boo!
Jun 28th
1 tag
Presentation design and breakfast with Nancy...
Listen! Direct download Running time: 3:37 The value of presentation design and an Austin breakfast with Nancy Duarte (@NancyDuarte) Also mentioned in this podcast: * John Johansen | @JohnJohansen * Elise Hu | @EliseWho * Garr Reynolds | @PresentationZen * HOW Conference, Austin
Jun 27th
1 tag
Changes aplenty on Facebook
Listen! Direct download Running time: 4:56 - Lots of moves by Facebook in the past couple of days: 1) Sharing your updates with “everyone” 2) Facebook Pages can become your friends. 3) Facebook launches Live Stream Box. - Rest in peace, Michael Jackson.
Jun 26th
Was that conference 'worth it'?
Listen! Direct download Running time: 4:44 More thoughts on conferences. Today I discuss the factors and questions to consider when evaluating the relative worth of a conference: 1) What did you learn? 2) Were you inspired to move, act, create? 3) What was the quality of interactions you had with speakers/organizers/other attendees? 4) Did you leave the event with actual business...
Jun 24th
Is there still a place for traditional, paid...
Listen! Direct download Running time: 4:57 Riffing off a discussion from Shel Holtz and Neville Hobson in the Monday, June 22, 2009 edition of For Immediate Release, I talk about the value of traditional, paid conference.
Jun 23rd
1 tag
Reflections from Podcasters Across Borders 2009
Listen! Direct download Running time: 4:46 I share the highlights from my time at the fourth-annual Podcasters Across Borders 2009 held in Kingston, Ontario, Canada from June 18-21, 2009. People and sites mentioned on today’s show: * Six String Nation | @SixStringNation on Twitter | YouTube channel * Curiosity Manifesto from Mark Blevis: 1) Asking one question is only the...
Jun 22nd
From PAB 2009: Tim Coyne talks creativity in...
Listen! Direct download Running time: 4:17 A conversation with Tim Coyne at the Podcasters Across Borders conference about the creative process in podcasting. Tim led a presentation called “Unkempt - The Creative Workflow of a Storyteller” at PAB.
Jun 21st
1 tag
From PAB 2009: Best practices in video production
Listen! Direct download Running time: 5:00 A conversation with Paul Lyzun at the Podcasters Across Borders conference about best practices in video recording and production. Paul led a two-hour opening session at PAB 2009 called “Make Your Camcorder Sing Like a Canary.”
Jun 20th
1 tag
Social media at SUNY Oswego
Listen! Direct download Running time: 5:00 A conversation with SUNY Oswego associate director of public affairs, Tim Nekritz (@TimNekritz), about the school’s social media efforts. Recorded at the Press Box restaurant in Oswego, NY. SUNY Oswego social media links: * @SUNYOswego on Twitter * SUNY Oswego Facebook page * SUNY Oswego Student Blogs
Jun 19th
1 tag
Social media and the Iran election
Listen! Running time: 4:10 Direct download On blogs, mainstream media sites, and Twitter, the fallout from last week’s presidential election in Iran has been stunning. Related links and articles: * TIME: Iran protests: Twitter, the medium of the movement * New York Times: Social networks spread defiance online * Mashable.com: Mind-blowing #IranElection stats: 221,744 tweets...
Jun 18th
Where to spend your time in social media
Listen! Direct download Running time: 2:59 In “You’re Wasting Your Time on Facebook and Twitter,” Waco-based marketer Jay Ehret suggests that businesses with infrequent sales cycles and without much time for social media should devote their energies to blogging.
Jun 17th
1 tag
Keep your tweets in Twitter, please!
Listen! Direct download Running time: 4:31 I explain my frustration over seeing identical tweets in three places: Twitter, FriendFeed, and Facebook. Also mentioned in this podcast: Simon Salt: Why cross-posting is bad for your personal brand
Jun 16th
1 tag
How blogging is changing 'product journalism'
Listen! Direct download Running time: 3:46 Blogging is changing product journalism. Stories referenced in today’s podcast: * TechCrunch: “The morality and effectiveness of process journalism” * BuzzMarchine: “Product v. process journalism: the myth of perfection v. beta culture” * New York Times: “Get the tech scuttlebutt! (It might even be...
Jun 14th
Reserve your Facebook username now!
Listen! Direct download Running time: 2:41 It’s the night of the Facebook Vanity URL Landrush! Some links: * If you haven’t done so already, reserve your username at http://www.facebook.com/username * FAQs for reserving username for Facebook Pages. Note that the page must have been set up by May 31, 2009, and a minimum of 1,000 fans is required in order to claim the...
Jun 13th
2 tags
Talking tornadoes and the Daily Boo recording...
Listen! Direct download Running time: 4:41 In today’s Daily Boo, I talk about experiencing my first tornado, as well as how I record and publish this podcast with AudioBoo, Feedburner, and iTunes. Links: * My AudioBoo during an Austin tornado.
Jun 12th
2 tags
Reflecting on IABC 2009 and the Online Community...
Listen! Direct download Running time: 4:09 A busy day in the Bay Area. Wrapping up the IABC 2009 World Conference in San Francisco and the Online Community Unconference in Mountain View, California. Also mentioned: * Sir Ken Robinson * The new #OCTribe (hash)tag for content from online community practitioners.
Jun 11th
1 tag
Talking IABC09 and Outta The Gate with Linda...
Listen! Direct download Running time: 3:49 A conversation with Sydney-based communicator Linda Johannesson about her experience at the IABC 2009 World Conference, and the Outta The Gate social media campaign she has organized around the event.
Jun 10th
1 tag
The business of podcasting with Donna Papacosta
Listen! Direct download Running time: 4:12 A conversation about podcasting with Toronto-based communicator, Donna Papacosta. Recorded at the IABC 2009 World Conference in San Francisco.
Jun 9th
1 tag
IABC 2009 interview with Neville Hobson
Listen! Direct download Running time: 4:24 A conversation with UK-based business communicator Neville Hobson in San Francisco. Recorded on Sunday, June 7, 2009 Neville and I were speaking from the FIR Dinner, a gathering of listeners of the For Immediate Release podcast that Neville co-hosts with Shel Holtz each week. Earlier in the evening, Neville had been presented with the IABC...
Jun 8th
1 tag
Headed to San Francisco
On Sunday afternoon I arrive in San Francisco for the start of the IABC 2009 World Conference. This is an event I’ve been looking forward to for some time, in part because I’ll be connecting with several business communicators I’ve been following online for years but haven’t yet met face-to-face. Among them are Lee Hopkins and Allan Jenkins, the Grumpy Old Men Road Trip...
Jun 7th
1 tag
Convincing journalists to engage with readers...
Listen! Direct download Running time: 3:14 For many traditional journalists, it’s still a struggle to stay involved with a story beyond its initial publication. Also mentioned in today’s show: * “Bribing” reporters to respond to reader comments online * A “soliloquy” from Jen Zingsheim on the Media Bullseye Radio Roundtable * I’m headed...
Jun 7th
2 tags
#CmtyChat launches today
Listen! Direct download Running time: 2:29 I announce the launch of #CmtyChat, a new weekly hashtag-based Twitter chat about the business of online communities that kicks off today from 1:00-2:00pm Eastern. #CmtyChat is organized by Sonny Gill and Bryan Person, and our inaugural conversation will feature Jim Storer, the co-founder of The Community Roundtable. Also mentioned in...
Jun 5th
Oops!
The Daily Boo is made each day with AudioBoo, a free iPhone application that comes with a 5-minute recording limit. That time constraint is a good thing—usually. For today’s conversation with Tim Walker, I could have used a couple of extra seconds. If you listen through to the show’s end, you’ll hear my voice cut out at the very end, just before I could announce the URL...
Jun 4th
2 tags
Talking IMS09 and social media guidelines for...
Listen! Direct download Running time: 5:00 Tim Walker, social media manager at Hoover’s, recaps his experience at the 2009 Inbound Marketing Summit in Dallas and offers recommendations for employees participating in social media Tim’s Twitter handle is @TWalk.
Jun 4th
1 tag
Travel, hospitality, and social media
Listen! Direct download Running time: 4:57 Through social media, business opportunities abound for hotels, restaurants, and other hospitality outlets. Mentioned in today’s show: * Grumpy Old Men Road Trip (#GOM09), with Allan Jenkins and Lee Hopkins * Through its @TravelCoosBay Twitter account, town of Coos Bay, Washington makes all-out pitch to host Jenkins and Hopkins...
Jun 3rd
2 tags
Get ready to claim your Facebook vanity URL
Listen! Direct download Running time: 4:08. * Good branding opportunities ahead when Facebook allows users and brands to claim vanity URLs * Cool tool for travelers: TripIt. Also mentioned in today’s show: * TechCrunch: Prepare for the Facebook vanity URL landrush * Brad J. Ward - @BradJWard on Twitter - co-founder of Blue Fuego
Jun 2nd
3 tags
GM's social-media communication on day of...
Listen! Direct download Running time: 4:15. Show notes Topics: *GM’s communications efforts in social media on the day that it files for bankruptcy * Topic 2: Using online tools to document cross-country relocation drives Links/reading: * @CBarger, Twitter account for Christopher Barger, director of social media at GM * @GMBlogs main GM information account on Twitter * GM...
Jun 1st
1 tag
Social media campaigns CAN work
Listen! Direct download Running time: 4:02. Show notes * Introduction to and overview of The Daily Boo * Energizing social media marketing campaigns * Shel Holtz: Organic social media vs. marketing campaigns
Jun 1st
1 tag
Welcome to The Daily Boo
There’s a reason that AudioBoo is quickly emerging as a popular iPhone application: It makes recording audio drop-dead easy. Here’s all you have to do: Hit record. Talk into iPhone. Stop recording. Give your recording a title. Hit publish. I’m not sure it could be any simpler. In fact, as I realized one morning last week (while showering in a San Diego hotel, if...
Jun 1st